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Additional readings and sources will be loaded this webpage by the instructor.
To suggest additional supplemental sources please let me
know
| January 16 | First Class | Syllabus review, Bloom taxonomy, Reference review, Bibliographies, Guide/handbooks, bibliographic databases, government sources |
| Moss | Chapter 1 and 3 | |
| Karp | 23,28,42,56,60,61,73,78,79,187,193,194,202 | |
| Readings | Lavin, chapters 1 and 3 Jennifer Boettcher. "Company Research Using U.S. Federal Government Sources," Online, 28 (2), 2005. (use CUA ID) | |
| Websites | http://www.coun.uvic.ca/learn/program/hndouts/bloom.html Bloom (1956) Taxonomy from U of Victoria http://www.lib.washington.edu/uwill/research101/basic00.htm Research 101 from U of Washington http://library.lib.binghamton.edu/guides/govstrategy.html Government Documents from SUNY-Binghamton http://www.freepint.com/issues Free Pint, from William Hann http://support.dialog.com/searchaids/dialog Dialog Support | |
| January 23 | What is a business?, Company directories, SEC filings, Annual Reports, Private Companies, Competitive intelligence, Invisible web | |
| Moss | Chapter 2, 5, 7 and pages 409-417 | |
| Karp | 10,20, 24, 40, 47, 67, 80, 88, 93, 95, 103,118,119,122,132,137,140,142, 160, 164, 180, 188, 195 | |
| Readings | Lavin, chapters 4, 6, 8 and 9 Karp chapters 2, 3, and4 | |
| Websites | http://www.library.georgetown.edu/guides/americancorps/ http://www.census.gov/epcd/www/smallbus.html http://www.sec.gov/info/edgar/forms/edgform.pdf http://research.thomsonib.com/help/sec_guide04-03-02.htm http://www.prars.com/ | |
| January 30 | Knowledge Management, Data Mining, Factiva, and Catching up (guest speakers) | |
| Moss | ||
| Karp | ||
| Readings | Christina Pikas. "Blog Searching for Competitive Intelligence, Brand Image, and Reputation Management," Online. July/August 2005, p 16-21. Use your CUA ID | |
| Websites | http://www.aiip.org/Resources/IIPWhitePaper.html http://pacer.psc.uscourts.gov PACER Public Access to Court Electronic Records http://www.lib.berkeley.edu/TeachingLib/Guides/Internet/InvisibleWeb.html UC-Berkeley Library http://www.resourceshelf.com Exhibitornet | |
| Source used in preparation |
David Hussey and Per Jenster. Competitor Analysis: Turning Intelligence into Success (John Wiley & Son) 2003. $50.00 | |
| February 6 | Industry, NAICS/SIC, Financial Statements, Ratios | |
| Moss | Pages 24-30, 200-207 | |
| Karp | 7,12,22,25,59,64,77,100,117,136,138,156,163,170,176,196 | |
| Readings | Lavin, chapters 8, 16 Boettcher, "Challenges and Opportunities Presented by NAICS," Journal of Business and Finance Librarianship. 5(2), 1999. R3=Ratios, Ratings, and Reference. Occasional Paper #20. ALA/RUSA: Chicago (1996). | |
| Websites | NAICS Unstanding Financial Statements (short) U of Arkansas Understanding Financial Statements (detailed) RMA Sample RMA Definitions Updated Websites to Key Business Sources of the U.S. Government Georgetown University's Industry Research Guide | |
| February 13 | Small business, Economic Census, Management, Franchises, Finding Experts | |
| Karp | 34,66,98,123,144,153 | |
| Readings | Lavin, chapters 2 Boettcher, Jennifer Industry Research using the Economic Census (Greenwood Press:2004) | |
| Websites | http://www.sba.gov/ Small Business Administation http://www.conference-board.org The Conference Board http://www.franchise-zone.com and http://www.franchise411.com/fpi Experts in Google http://www.census.gov/econ/census02 Economic Census | |
| February 20 | Finance, Stocks, Mutual funds, Fixed Income, Advisorys Services | |
| Moss | Chapter 11, 12, 13, 14 | |
| Karp | 69,89,104,126,128,166,179,183,184,192,197 | |
| Readings |
Lavin, chapters 10, 12 | |
| Websites | http://www.ala.org/ala/rusa/rusaourassoc/rusasections/brass/brassprotools/professional.htm BRASS's Core Competencies in Business Reference: Investment and Finance http://www.library.georgetown.edu/guides/invest Investment Analysis- US Markets http://www.better-investing.org National Association of Investor Corporations http://www.sec.gov/investor.shtml SEC Investor Education http://www.library.georgetown.edu/bic/help.htm Helpsheet for databases http://info.wsj.com/college/guidedtour How to Read The Wall Street Journal http://www.capgemini.com/industries/financial/solutions/wealth/worldwealthreport World Wealth Report | |
| February 27 | Patents (guest speaker), Technology, Legal | |
| Karp | 18,34,66,98,112,113,114,123,134,144,130,153 | |
| Readings | Lavin, chapters 19 Sheppard, Jocelyn, "How Much Is That Gizmo in the Window? Online Technology Transfer and Commercialization Resources," Online. Medford: Nov/Dec 2007. Vol. 31, Iss. 6; pg. 41, 6 pgs. Must link while on campus | |
| Websites | http://www.uspto.gov/ US Patent and Trademark Office http://www.patentlens.net/patentlens/structured.cgi PatentLens.com http://thinker.louisville.edu/links.htm Technology Links from Univ of Louisville http://www.findlaw.com FindLaw http://www.nolo.com/index.cfm Nolo Press | |
| March 12 | Marketing, Advertising, Leads | |
| Moss | Chapter 8 | |
| Karp | 5,21,36,44,65,68,83,115,146,154,157,168,169,171, | |
| Readings | Lavin, chapter 18 Daniels, chapter 18 | |
| Websites | http://www.ala.org/ala/rusa/rusaourassoc/rusasections/brass/brassprotools/corecompetencies/corecompetenciesbusiness.htm BRASS Core Competencies: Marketing http://www.library.georgetown.edu/bic/class/markpl.htm Marketing Plan http://www.library.georgetown.edu/guides/marketing/ Marketing Research Guide http://www.lib.utk.edu/refs/business/simmons.html Choices 3 help from the University of Tennessee | |
| March 19 | Understanding Statistics, Census of Population and Housing, Demographics and GIS mapping (American Factfinder) | |
| Moss | Chapter 6, 8 | |
| Karp | 8,15,57,116,162,173,186 | |
| Readings | Lavin, chapters 14, 17 | |
| Websites | http://www.census.gov/geo/www/reference.html Understanding Census Geography http://factfinder.census.gov American Factfinder http://support.esri.com/index.cfm?fa=knowledgebase.gisDictionary.gateway ESRI Glossary http://www.olemiss.edu/govinfo/ulgbis/GIs/gis.htm GISpage from University of Mississippi http://www.sric-bi.com/VALS/presurvey.shtml VALS survey from Stanford Research Institute http://www.clusterbigip1.claritas.com/claritas/Default.jsp?main=3&submenu=seg&subcat=segprizmne PRIZM from Claritas http://www.amstat.org/sections/educ/ American Statistical Association http://www.science.gmu.edu/~wss/methods/index.html#Graphics Washington Statistical Society's Grapics | |
| March 26 | Accounting, Tax, Banking | |
| Moss | Chapter 9 | |
| Karp | 2,6,53,75,175 | |
| Readings | Lavin, chapter 20 Costello, M. Rita. "Accounting Standards and the Information Professional," Business and Finance Division Bulletin. no95, (Winter 1994), p. 7-10+ | |
| Websites | http://accounting.rutgers.edu Rutger's Accounting Website http://www.fasb.org/st FASB Pronouncements http://www.census.gov/govs/www Government Taxes Follow the Money, BRASS 2005 Program http://www.census.gov/govs/www/cffr.htmlConsolidated Federal Funds Report http://www.ala.org/ala/rusa/rusaourassoc/rusasections/brass/brassprotools/corecompetencies/corecompetenciesbusiness.htm BRASS Core Competencies: Taxation | |
| April 2 | Economics (International and Domestic) | |
| Moss | Chapter 6 | |
| Karp | 2,6,11,27,54,55,68,75,85,90,124,125,135,165,175 | |
| Readings | WSJ Guide, pages 10-29 Lavin, chapters 13 and 15 | |
| Websites | http://www.library.georgetown.edu/guides/econcond/index.htm Economic Conditions http://www.rfe.org/index.php Resources For Economist on the Internet http://www.library.georgetown.edu/guides/econindicators Georgetown Economics Research Guide http://www.lib.uchicago.edu/e/busecon/macroecon University of Chicago http://www.census.gov/econ/www Census Bureau | |
| April 9 | International Resources for Doing Business | |
| Karp | 38,43,46,50,51,72,85,96,102,105,107,108,174,177,185,203,205,207 | |
| Readings | WSJ Guide, pages 30-35 "Importing & Exporting Chapter" Pagell and Halperin, International business information : how to find it, how to use it. (Oryx Press, 1998) Ref HF54.5 .P33 1998. | |
| Websites | http://www.buyusainfo.net/adsearch.cfm?search_type=int&loadnav=noMarket Research from U.S. Federal Government http://www.eia.doe.gov/emeu/cabs Country [Engery] Analysis Briefs http://www.duke.edu/~charvey/Country_risk/pol/polindex.htmCountry Risk by Duke's Prof. Campbell Harvey http://www.pwcglobal.com Pricewaterhousecoopers Doing Business In http://www.library.georgetown.edu/guides/foreigninvest Foreign Country Investments http://www.library.georgetown.edu/guides/intercorps International Corporations http://www.library.georgetown.edu/guides/industries Domestic and International Industry Information http://www.library.georgetown.edu/guides/marketing Domestic and International Marketing http://www.corporateinformation.com/defext.asp Company extensions by Winthrop Corporation http://wesley.stanford.edu/library/articles/databases/dbguides/statusa.pdf Guide to using Stat-USA from Stanford University http://www.stat-usa.gov/schedule.nsf/keyed/sitemap Site map to Stat-USA | |
| April 16 | International Trade | |
| Readings | "International Trade and Payments Chapter" Pagell and Halperin, International business information : how to find it, how to use it. (Oryx Press, 1998) Ref HF54.5 .P33 1998. | |
| Websites | http://trade.gov/ from International Trade Administration http://tse.export.gov TradeStats Express from ITA http://www.ustr.gov/Trade_Agreements/Section_Index.html from U.S. Trade Represative http://www.customs.gov/xp/cgov/home.xml from Customs Bureau http://dataweb.usitc.gov/scripts/tariff_current.asp or http://www.census.gov/foreign-trade/schedules/b/2005/browse-html.html Tariff Schedule http://dataweb.usitc.gov/ from US International Trade Commission http://www.itds.treas.gov/index.html from International Trade Data System http://www.wto.org/index.htm from World Trade Organization http://censtats.census.gov/sitc/sitc.shtml US Trade Statistics http://apps.fao.org/page/collections from Food and Agricultural Organization http://www.iccwbo.org/incoterms/id3045/index.html?cookies=no INCOterms http://www.library.georgetown.edu/guides/intertrade International Trade Statistics from Georgetown University | |
| April 23 | Last day of Class, Presentations, and Wrap Up | |